Although the Santa Cruz Guitar Company offers a full range of standard models, the shop specializes in the ability to offer customized specs. Whether the objective is a certain neck shape, non-standard woods, one-of-a-kind inlay, or specific tonal goals, Santa Cruz is happy to work directly with the customer to create a guitar that meets expectations at every level.

Peghead Nation visited the Santa Cruz shop last fall, and in this video, Santa Cruz co-founder Richard Hoover and head of operations Carolyn Sills explain how the ordering process works, what options are included in a model’s base price, whether to work with a dealer or contact Santa Cruz directly, and more. The video also includes examples of Peghead Nation’s Teja Gerken and Scott Nygaard playing a Santa Cruz OM built with Adirondack spruce and Brazilian rosewood, a Brad Paisley Signature Model, and an OM Grand 12-String built with a bearclaw Sitka spruce top and Indian rosewood back and sides. 

For Part 1 of this series of videos, which includes an interview about the company’s building process with Richard Hoover and footage of the shop floor, click here. Santacruzguitar.com

Santa Cruz DBB A great baritone with a 12-fret dreadnought body. Read More

Santa Cruz OM Grand Brazilian A dream guitar built with stunningly beautiful Brazilian rosewood. Read More

1992 Santa Cruz FS A modern classic optimized for fingerstyle playing. Read More

2015 Santa Cruz 1929 000 Custom A great all-mahogany 12-fret with custom upgrades. Read More

Santa Cruz HT/13 A beautiful signature model for folk legend Happy Traum. Read More

Santa Cruz Legends in Lutherie FS A stunning redwood and mahogany guitar, built in collaboration with Heartbreaker Guitars. Read More

Santa Cruz Guitar Company Shop Visit Santa Cruz co-founder Richard Hoover discusses the company’s approach to building a custom instrument. Read More

Santa Cruz OM Grand 12-String A powerful 12-String from California’s custom guitar specialists. Read More

Santa Cruz OM Custom A contemporary OM with a cedar top and walnut back and sides. Read More

Santa Cruz OM Custom An Orchestra Model built with spectacular Brazilian rosewood. Read More